The new design focuses on the Q for Quality and we introduced the colour purple to the branding, a modern colour which is also commonly associated with quality. The new identity has now been applied to sales brochures and the website. DataDrum have also produced an ad campaign and newsletter this year as part of a new marketing campaign.

Services used

• Advertising
• Branding
• Design
• Print

Our creative team developed the whole Ride Alert brand identity which was then applied to brochures, adverts, graphics and the new website. The product has also been endorsed by many leading profiles in the horse riding world such as Tim Stockdale and Mary King.

Visit the website at www.ride-alert.co.uk

Services used

• Advertising
• Branding
• Graphic design
• Ecommerce
• Packaging
• Web design

Services used

• Advertising
• Graphic design

DataDrum developed an online property database to power the website, the database is maintained by the PIP team using a customised version of DrumEdit, our Content Management System. The PIP website also allows agents to browse property availability and reserve properties online. The website has already been a huge success with more developments planned for the near future.

You can visit the site at www.propertyip.net

Services used

• Web design and development
• DrumEdit CMS
• EasyDrum email marketing
• Online database development

Reepham is one of the first towns in the UK to become a Low Carbon Community which means they have won funding to develop a sustainable low carbon lifestyle with a wide range of projects across the community. DataDrum were appointed to design and build the website with the key objective of communicating all of the projects that are being developed in Reepham as part of the challenge. Our web design team in Norwich produced a design, layout and structure that would appeal to a wide audience and be simple to use.

The result is a colourful site combined with strong photography. Projects can be easily searched through nine categories which cover everything from thermal performance to reneweable energy. Finally the new site is enhanced with DrumEdit CMS, our content management system that enables the client to update all of the content easily themselves.

Visit the new website at www.reephamchallenge.org.

Services used

• Web design
• DrumEdit CMS
• Hosting

Our creative team were briefed to design a new brand logo for Made Again. It had to be modern, fresh, “green” and be widely appealing. The main message is that has to be communicated is 100% recycled. The final design is bold and simple using a “tag” as an identifiable visual hook with bold greens and a “recycled” arrow graphic.

The next stage was to design pack graphics for flexgraphic printing. These designs were bold and pushed the limits of modern flexo print across all product packs. The Made Again brand has been successfully launched with a brochure and a website. DataDrum Deliver Again.

Services used

• Branding
• Graphic Design
• Web design

The existing BMRA website was no longer an accurate reflection of how the majority of people were using it, therefore they required a new website that would help users find the information they wanted more easily, with a better structure and a modern design.

After reviewing user behaviour and website statistics for the website, DataDrum worked closely with BMRA to develop a revised website structure. The biggest structural shift was a move to very clearly defined sections, each of which was aimed at different segments of their wide audience. The other major change was breaking down the search result pages into a format that was easier to monitor so that traffic and usage patterns can be analysed more clearly.

The whole website was built on our DrumEdit Content Management System allowing BMRA to add and update their own content, including the page text, news, events and stolen metals alerts.

An advanced search facility was integrated into the website using a bespoke members database and postcode lookups so that end users can find the nearest relevant facilities to them. The members database was built into DrumEdit so that it could be managed by BMRA.

Visit the new website at www.recyclemetals.org and find your nearest metal recycler!

Services used

• Information Architecture
• Web design and build
• DrumEdit CMS

Find out more

• More web design case studies

“EasyDrum has been hugely successful for us over the past 12 months as clients seek cost effective and measurable methods of marketing. Email marketing is growing every month as companies realise its potential and customers are more willing to receive them.” states Mark Ellaway, Commercial Director at DataDrum.

DataDrum’s success in this area is attributed to the quality of its EasyDrum product and the support provided. Mark Ellaway, Datadrum, “EasyDrum is simple to set up and use. Clients love it because its so easy to create and send a dynamic, eye catching email and then view the tracking statistics.”

A recent GAP study by the Direct Marketing Association has shown that email marketing is set to grow further this year with consumers preferring to receive emails over other direct marketing channels such as direct mail, so DataDrum is set to continue its growth of EasyDrum.

Layouts were turned around in 24 hours and content went back and forth with the client until the website was approved. Our DrumEdit content management system was added so that they can keep the site up to date at short notice and online credit card payments allow customers to buy tickets securely through the website.

It’s at Belvoir Castle 31 July-1 August so check out the website www.tintamarre.co.uk and start growing your mullet.

Services used

• Web Design and Build
• Ecommerce
• DrumEdit CMS
• Pink Leg Warmers

Doug asked DataDrum to first design a brand logo for his business and then design and build a website. Design concepts flowed back and forth until eventually we cracked it and delivered a brand logo that everyone loved. Sometimes the design process is difficult but our creative team always produce the goods.

Next followed the web design. The site had to appeal to businesses and individuals on many levels each with their own needs. Our web design process starts with defining what the site objective is, who the audience is, what information do they require and what do we want them to do? Because its a wide audience we kept the design simple with clear, key messages and a layout that allows the different audience segments to find the content that’s appropriate to them.

A Flash feature was used to grab attention on the home page and again promote strong benefits of using The DLS Experience. As part of the search engine optimisation process keywords were researched and placed within the site. Finally our DrumEdit content management system was used to allow the DLS team to control content themselves.

It’s finished, it’s live, it’s The DLS Experience!

DataDrum services used

• Branding
• Graphic design
• Web design
• DrumSearch SEO
• DrumEdit CMS