Impington Village College appointed DataDrum to re-brand the College, Sixth Form and Sports Centre Complex at Impington, just outside Cambridge.
The brief was to create a new brand that was not only modern and appealing but reflected their unique history of being designed by Walter Gropius, founder of the Bauhaus (the arts and design school that was a major influence on modernism in the 20th century), and is Grade 1 Listed.
Taking all this into account our creative team designed several concepts which were then developed to the final one. The final brand design uses the Bauhaus font and colours in a clean, modern design that is consistent across all three centres. The new design was then applied to signage, prospectuses, stationery and a new website. The new designs have received very positive feedback from staff, parents, students and the local community.
